6 Principles of Persuasion to Boost Your Staffing Business

Ask yourself, “what makes one recruiter more successful than another?” Maybe you attribute their success to hard work or even luck. Some recruiters believe that if only they can find the “magic dust,” it will solve all of their challenges dealing with clients and candidates, leading to more placements.

While hard work and luck are important factors, science has revealed that the psychology of persuasion plays a significant role in a recruiter’s success. By developing the skill of influence, you will have the power to capture clients and candidates, influence their decisions, and motivate their actions.